APPtechnology Client Case Study

Company:
APPtechnology is a trusted IT partner to numerous respected UK companies focused on migrating businesses, including legacy applications, users and devices, to a modern, secure and efficient Windows 10 environment.

Requirement:
To build on APPtechnologies success by supporting further growth by creating a significant pipeline of targeted new client opportunities. To also ensure a range of new offerings were successfully introduced into the targeted market. 

Solution:
APPtechnology adopted all stages of the Transform Accelerator. With a collaborative approach we created a joint marketing plan that set and defined the prioritised marketing strategies, campaigns, actions and key performance indications to achieve their growth and new product launch aims within budget. Working closely with the internal team we implemented a wave of marketing campaigns focused on creating new business opportunities.

Value:
With a highly responsive approach Epitomise's strategic and executional services were aligned each month to the defined marketing campaigns and waves. Monitoring performance and adjusting the approach to deliver the desired targets Epitomise has created a significant number of new client opportunities.